Interested in learning about and discussing the potential of ethnographic methods in business or industrial contexts? Then join fellow academic and business ethnographers, user experience and marketing researchers, designers and design thinkers at our first EPIC (Ethnographic Practice in Industry Conference) Berlin meetup on Friday, June 8th 2012.

The meeting will be a very informal get together with two topics on our agenda:

Opportunities and barriers in applying ethnographic practice to business questions In the US context, ethnographic practice in business is an established force in the research landscape. In Germany and Europe, we are not quite as far advanced – we want to take this opportunity to share and discuss what’s holding us back and how the future might be different.

Next steps: continuing the conversation and defining common goals / a shared agenda. We will share experiences and impressions of last EPIC Europe Meeting in Barcelona and talk about what follows next. With Catriona Macaulay from the University of Dundee and Heinrich Schwarz from Hamburg we will have two of the Barcelona co-organisers with us.

Practicalities:

• When? Friday, June 8th 2012, 17:00
• Where? Point-Blank International GmbH, Münzstraße 18
• Do I get something to eat? Yes, we'll have some food to encourage thought :-)
• Anything I need to bring along? Yes, an interest in ethnographic practice

Please register for free until June 1st, so that we know who wants to join us: goo.gl

We look forward to an insightful first Meetup!

Christoph Welter (Point-Blank International) and Fabian Klenk (USEEDS°)

For those of you who don't know EPIC yet - here are some links for further information:

epiceuropenetwork.wordpress.com epiconference.com

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